#LeadingDigital author Didier Bonnet speaks to The Sunday Business Post
12 January 2015
Speaking to Emmet Ryan from The Sunday Business Post in Dublin last week, Leading Digital author Didier Bonnet discusses the impact of Big Data and why all business need to be tapping into it.
In the article entitled “Dig for victory by using raw data”, Bonnet said it was easier for corporations to understand they need to better adapt to new technology but that small businesses also needed to change the way they do business.
“The bulk of the activity up to the last few years has been around the front-end, the customer side. Now we are seeing a movement to look inside the corporation by digesting processes and looking at data analytics.” Bonnet said.
Read the full article below (click on the image to enlarge).